Norway
Germany
Norway
Sweden
United Kingdom
Norway
Germany
Norway
Sweden
United Kingdom

Mer expands the UK charging business

Earlier this winter Mer announced the acquisition of Elmtronics to strengthen its position in the UK to create the best and most customer oriented EV charging experience. The transaction was approved by customary authorities, and today Elmtronics officially rebands to Mer.

Elmtronics rebrands to Mer


Elmtronics, now Mer, is the UK’s leading supplier and installer of EV charging points for workplaces and fleets, which will allow the company to spearhead the commercial sector’s transition to electrification and sustainable business. The acquisition allows Mer to unlock Elmtronics’ extensive expertise in commercial EV applications, with a 3,000-strong customer base built up over the last seven years.

Combined, both Mer’s division in London and now County Durham will give Mer a significant stronger position in the UK market, as a full-service EV charging provider.

Mer Ansatte Web 03

Mer with step-change ambitions

“This is the very proof of Mer’s step-change ambitions to accelerate the EV transition in the UK, which is on a rise these days. We want to take lead in the development of the charging infrastructure, and we are so excited to continue our mission to make sustainable electric mobility easy and accessible to everyone together with our new colleagues” said Kristoffer Thoner, CEO, Mer Group.

Taking the first step this month, Mer is rebranding all Elmtronics charging stations and facilities, resulting in the company’s thousands of active charge points moving to the Mer charging network. This will enable Mer to expand its existing public and private EV charge point network with a particular focus on the fleet and workplace markets, which have become essential to its growth strategy in the UK.

Dan Martin CEO Elmtronics 4

The same - but more!

“It’s great to see the integration of Elmtronics into Mer beginning to benefit customers,” said Dan Martin, Managing Director – Fleet and workplace charging, Mer UK. “As Mer, we will be offering our business customers more choice, a larger network and improved services. And we will continue to invest to further support commercial businesses looking to establish sustainable EV fleets in the UK.”

The acquisition of Elmtronics introduces Mer to an established portfolio of commercial customers including Asda, Fedex, Octopus Energy, BMW and the London Ambulance Service. The integration into Mer brings significant investment to the former Elmtronics operation, allowing the commercial charge point specialist to scale-up quickly and support more fleets and businesses to switch to EVs sooner. Since the acquisition the company has increased its headcount by 20% with more hiring underway.


About Mer Group

Mer is a European EV charging company owned by Statkraft – Europes largest producer of renewable energy. Mer blends deep knowledge of the business of EV charging with genuine ambition—bringing expertise and scale to truly power the European shift towards electric mobility. Mer has over 10 years’ experience in the field with footprint in Norway, Germany, Sweden and in the UK, and offers charging solutions at home, along the road, to businesses and local authorities, to fleets in addition to eCarsharing.
Mer’s mission is to make sustainable electric mobility easy and accessible to everyone!

About Mer Fleet Services Ltd

Mer Fleet Services Ltd, former Elmtronics, was founded in 2016 and since that date has specialised in supporting businesses to make the switch to Electric Vehicles, securing some of the UK’s highest FTSE 250 companies as customers. The company provides charge point solutions for fleets, businesses and homes across the UK, making the transition to net-zero an easy one. With a vast portfolio of customers and a genuine belief that we can generate excitement around the EV industry, the team at Mer Fleet Services Ltd are driven by supporting customers towards a sustainable future.